Luxury Italian leather boutique and jewellery house, FORTEDEMARMI has signed stunning Russian model, Alena Kupriyanova Lotti as the new face of the brand. Renowned as one of the world’s most exclusive accessory ateliers, the partnership with Lotti crystallises the brand’s status as a global fashion institution.
As the official ambassador and international face of FORTEDEMARMI, Lotti will represent the brand as she sweeps the international model circuit. From London and New York to Paris and Dubai, Lotti will flaunt the fierce spirit of FORTEDEMARMI everywhere she goes. And as co-owner and creative designer of the FORTEDEMARMI empire, there is simply no better woman for the job.
Alessandro Lotti, co-owner of FORTEDEMARMI said, “As a brand we have incredibly high standards and we wanted to find a personality that encompassed the essence of everything that we stand for. Luxury, indulgence, exclusivity and beauty all sit at the heart of FORTEDEMARMI and Alena and I believe that she is the perfect fit.”
Born in Russia yet currently based in Dubai, Florence and Moscow, Lotti is one of the Federation’s most sought after top models. With her golden locks, glowing complexion and feline like features, the Eurasian beauty showcases the latest FORTEDEMARMI collection with utter elegance.
Lotti isn’t just a pretty face. Prior to pursuing her career as an international fashion model she was educated in Finance at the Official National Research University of Russia. She is now co-CEO of FORTEDEMARMI, and has since gone on to achieve success in a variety of other sectors. She currently owns a holistic medical clinic in Moscow, champions vegetarian living principles and is also a master of Reiki. With her impressive academic record, stunning looks and intrinsic passion for high end haute couture, Lotti’s new role as the face of FORTEDEMARMI is set to elevate the label to new heights.
Crafted with the finest quality crocodile skin and python leather, then dusted in drippings of gold, diamonds and other precious gemstones, FORTEDEMARMI pieces are the epitome of luxury fashion accessories. As the brands amplifies its international presence expect to see Lotti gracing the pages of glossy fashion magazines, catwalks and promotional campaigns across the globe.
Lotti said, “I live and breathe the FORTEDEMARMI spirit and I couldn’t be more thrilled to sign on as the official face of the luxury brand that I helped to build.”
Watch out Irina Shayk, NataliaVodianova, Sasha Pivovarova and Natasha Poly. There’s a new face on the block and with drippings of FORTEDEMARMI, she’s set to sparkle.